Knowledge Management by Klaus North & Gita Kumta
Author:Klaus North & Gita Kumta
Language: eng
Format: epub, pdf
ISBN: 9783319599786
Publisher: Springer International Publishing
Are best practices in terms of knowledge documentation, transfer and learning from each other documented?
Are investors evaluing intellectual capital before taking investment decisions or lending capital?
Based on the responses to these questions, if we come to a conclusion that managing knowledge resources systematically contributes largely to business success, we should move to the next step:
Question 2: Which strategies do we want to support by mobilising knowledge?
Successful organisations concentrate their efforts on a particular area and excel at it, rather than trying to offer everything to everyone and failing to excel at anything. According to Traecy and Wiersema (1993), there are three higher-level strategic company objectives: Product Leadership, Customer Intimacy and Operational Excellence
This suggests that there are three primary elements to any competitive business: the business itself, its product(s) and its customers – see ◘ Fig. 5.3. Each of these components represents the focus of attention for one of the value disciplines. The focus is on the product(s) when pursuing «Product Leadership»; the focus is on the customers and their requirements when pursuing «Customer Intimacy»; and the focus is on the organisation itself and its delivery processes, when pursuing «Operational Excellence». Depending on the organisation’s focus KM strategies are developed.Focus area
Objective of KM strategy
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